Further research Into Andrew Goodwin
Andrew Goodwin
"Dancing in The Distraction Factory"
1. Music video demonstrate certain genre characteristics. Music videos more often than not tend to include a demonstration of typical genre characteristics For example: a video of a stage performance is typical for a metal video, a dance routine typical for a boy/girl band and bikini clad women by a pool and flashy sports cars in a rap video Music videos can also link to film genres, this is know as intertextuality. e.g. Many heavy rock songs are influenced by horror films
2. There is a relationship between lyric and visuals. There are frequent references to the notion of looking and the voyeuristic treatment of the female body. The notion of looking includes men or women being portrayed seductively or if there is eye contact with the camera. The notion of looking can also be referenced by the use of props. e.g. Mirrors, television screens, cameras, telescopes, binoculars and magnifying glasses are all references to, these are commonly used. Voyeurism is widely used to sell the artist‟s music through sex appeal, a recent example being Miley Cyrus. Voyeurism today is only shown at one angle. You do not see a male doing that, only women.
3. There is a relationship between music and visuals. e.g. either illustrative, amplifying, contradicting
4. The demands of the record label will include the need for lots of close-ups of the artist. The record label which the artist is assigned to tends to have certain demands. They often include the need for lots of close ups of the artist and the artist will have a visual style which recurs across their work
5. The artist may develop motifs on iconography that recur across their work (visual style).
6. There is frequent reference to the notion of 'looking' (screens within screens, filming, cameras) and particularly voyeuristic (pleaser though looking) treatment of the female body
7. There are often inter textual references - mostly to film, television and popular culture. Audiences enjoy knowing the „in joke‟. e.g. Destiny‟s Child doing Independent Women referencing Charlie‟s Angels Will Smith doing Men in Black for the film Men in Black Intertextuality in The Wombats video for My Circuitboard City referencing a video game.
"Dancing in The Distraction Factory"
1. Music video demonstrate certain genre characteristics. Music videos more often than not tend to include a demonstration of typical genre characteristics For example: a video of a stage performance is typical for a metal video, a dance routine typical for a boy/girl band and bikini clad women by a pool and flashy sports cars in a rap video Music videos can also link to film genres, this is know as intertextuality. e.g. Many heavy rock songs are influenced by horror films
2. There is a relationship between lyric and visuals. There are frequent references to the notion of looking and the voyeuristic treatment of the female body. The notion of looking includes men or women being portrayed seductively or if there is eye contact with the camera. The notion of looking can also be referenced by the use of props. e.g. Mirrors, television screens, cameras, telescopes, binoculars and magnifying glasses are all references to, these are commonly used. Voyeurism is widely used to sell the artist‟s music through sex appeal, a recent example being Miley Cyrus. Voyeurism today is only shown at one angle. You do not see a male doing that, only women.
3. There is a relationship between music and visuals. e.g. either illustrative, amplifying, contradicting
4. The demands of the record label will include the need for lots of close-ups of the artist. The record label which the artist is assigned to tends to have certain demands. They often include the need for lots of close ups of the artist and the artist will have a visual style which recurs across their work
5. The artist may develop motifs on iconography that recur across their work (visual style).
6. There is frequent reference to the notion of 'looking' (screens within screens, filming, cameras) and particularly voyeuristic (pleaser though looking) treatment of the female body
7. There are often inter textual references - mostly to film, television and popular culture. Audiences enjoy knowing the „in joke‟. e.g. Destiny‟s Child doing Independent Women referencing Charlie‟s Angels Will Smith doing Men in Black for the film Men in Black Intertextuality in The Wombats video for My Circuitboard City referencing a video game.
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